Book Review: Become Your Own Boss in 12 Months by Melinda F Emerson

Book Review: Become Your Own Boss in 12 Months by Melinda F Emerson

Recently, I had the pleasure of re-reading a true gem for anyone interested in starting their own business entitled, “Become Your Own Boss in 12 Months: A Month-by-Month Guide to a Business that Works” by Melinda F Emerson. This book is really special to me as I first read it in 2013, the same year I started AMW Site Designs. I also recently discovered that Melinda F Emerson is an African-American author, which might be why the book was so relatable :).

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Ideas for Your Holiday Email Marketing Campaign

Ideas for Your Holiday Email Marketing Campaign

Email campaigns are an important part of any marketing strategy, especially when it comes to marketing your business for the holiday season. Although social media continues to be one of the best ways to reach your customers, utilizing an email campaign is also a great way to keep in touch with your customers regarding special holiday promotions, upcoming events, and more.

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Strategies to Optimize SEO for Your Mobile Website

Strategies to Optimize SEO for Your Mobile Website

Optimizing SEO is key to attracting internet traffic to your website. But how much thought have you given to utilizing your mobile website as a strategy to build upon this even more?  The focus of mobile SEO is to make sure that your website is as optimal as possible for mobile use through user friendly design, ease of accessibility, and optimal performance. More and more people are primarily using mobile devices such as tablets and phones as their primary method to access websites. This means that majority of your searches are likely to come from a mobile device, making SEO Optimization especially important when it comes to your mobile website being accessible and user friendly.  Mobile friendliness of websites will soon become a bigger factor in how websites rank in Google and other popular search engines. Here are some ways to optimize SEO on mobile platforms and to give your small business a better chance at ranking higher in search engine results.

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Entrepreneur Spotlight: Brandon Rule, President of Rule Enterprises LLC

Entrepreneur Spotlight: Brandon Rule, President of Rule Enterprises LLC

For our first Entrepreneur Spotlight I had the pleasure of interviewing Brandon Rule, President of Rule Enterprises LLC. Rule Enterprises is a property development company that specializes in strategic investing using property development as their primary driver. The company is currently headquartered in Milwaukee,  WI but serves the Wisconsin and DC Metropolitan Area. Learn how Brandon started the company and what marketing strategies he used to grow his business.

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